fuel4arts serves you the best and latest arts marketing resources globally and filters them according to your need. The last 20 items added to our global knowledge base are:
Virginia Hyam - The Studio, Sydney Opera House | Australia
12 May, 2008
Virginia expresses the importance of APAM as a meeting place to share stories, catch up and gain new insights. Virginia describes her intuitive strategy to meeting people and how she acts as a conduit for many performers and companies nationally and internationally.
Lisa Stepf - Radial System V | Australia
7 May, 2008
Radial System V has parallels to the Carriage Works in Sydney, Australia. At APAM Lisa discussed her interest in cross genre or 'hybrid arts'. Being on the ground at APAM gives Lisa an overview of the performing arts sector in Australia.
Sandy Collins - Bangarra Dance Theatre | Australia
7 May, 2008
Bangarra Dance Theatre have attended APAM in 2002, 2004, 2006 & 2008. They have received direct results from the networks created and Sandy discusses the importance of relationships with government and embassies for successful international tours.
Mariana Artega - Festival of Mexico | Australia
7 May, 2008
At APAM 2008 Dance Advisor for the Festival of Mexico discusses her interest in exchanges with Australia and her excitement for contemporary video dance, a screen based art. Mariana also notes the critical importance of relationship building over a few years.
APAM 2008 - 8 Video Interviews | Australia
7 May, 2008
Below you will find all 8 video interviews recorded at APAM 2008. Each interview brings new insights from performers, festival directors, presenters and companies on their experiences at APAM and what makes it a success for them.
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William Wong - Suzhou Science & Cultural Centre | Australia
7 May, 2008
The Chinese love a good story but William says that it’s not all about the performance. At APAM he talks about how he's interested in companies that can bring more with them to share with local communities such as workshops and classes. Arts Education he says is fundamental to building audiences.
Elizabeth Walsh - 10 days on the Island | Australia
7 May, 2008
Elizabeth makes the strong point about the importance of the connections and relationships that are formed and built at APAM. The resounding message here is that it’s not critically important to talk to everyone but rather find the one person whose willing to have the conversation.
Tina Rasmussen - The Harbourfront Centre | Australia
7 May, 2008
Tina describes how APAM is essential, providing the opportunity to see samplings of work in context. She's hugely optimistic about artists who are rigorously investigating new forms and want to take their art outside Australia. Tina poignantly adds she doesn’t ‘buy’ work she ‘invests in artists’.
Brian Lucas - Dancer & Choreographer | Australia
7 May, 2008
In this video interview at APAM dancer and choreographer Brian Lucas talks about representing his own work as well as a work by a fellow choreographer. Brian describes the importance of clear communication around the separations in different relationships and the inevitable overlaps in dance.
Confessions of a facebook rookie | United States
8 Apr, 2008
Are social networking sites actually helpful in communicating your product or services? How are people using social networks and what value is given to them? This article also offers some links to further reading on the topic. Can social networking sites work for you or are they just entertainment?
The benefits of a blogger book club | United States
8 Apr, 2008
Author Rohit Bhargava used blogs in an unconventional way to market his new book and develop engagement with his audience. He invited fellow bloggers to send him five questions about the new book and received great responses adding value to his audience and his profile.
7 brand name social networks | United States
8 Apr, 2008
How much do you love big brands? And how willing are you to link up with others in a social networking environment to share your love? This site samples 7 well-known brands that have tried their hands at creating a social network, some successfully and others....well, you decide!
Peer to Peer: Activating social networks | New Zealand
7 Apr, 2008
This case study on New Zealand’s Splore Festival examines the elements and outcomes of a small budget peer to peer marketing strategy. “The social context surrounding concert attendance – independent of the program itself – is key to unlocking more demand”.
Five things you should know...Federal arts policy | Australia
1 Apr, 2008
An understanding of arts and cultural policy helps artists and companies to know the current state of play and any potential threats or opportunities in the sector. This snapshot by Eltham will assist companies in formulating a marketing plan and future strategic development.
Droit de Suite Down Under: Should Australia Introduce a Resale Royalties Scheme for Visual Artists? | Australia
11 Mar, 2008
This paper examines the impact that the introduction of droit de suite would have in Australia, and explore other models of such a scheme, given that the authors question whether resale royalties achieve their stated aims.
IP contact list | Australia
11 Mar, 2008
This starter list of organisations and associations in Australia can help you to know where you stand in relationship to your intellectual property. Understanding this area will assist you in the successful dissemination and commercialisation of your and others original work.
Literary royalties and emerging technologies | Australia
11 Mar, 2008
This article helps to dispel some myths about literary royalties and outlines the pitfalls and opportunities authors pose around e-publishing technologies and their rights.
Music royalties in cyber space | Australia
11 Mar, 2008
This snappy piece gives a straight forward snapshot of the many facets relating to music royalties. Blane discusses copyright, reproduction of music performance rights and the collection of royalties. She also covers the world of online dissemination and markets like ring tones.
Resale royalties and new directions for the arts | Australia / VIC
11 Mar, 2008
The recent Australian federal arts policy revived interest in the resale royalty rights for visual artists. This article outlines the pros and cons of such a scheme raising questions effecting visual artists, their descendents, auction houses, galleries and the administration of such a scheme.
Australian product design: the parts are stronger than the whole | Australia / VIC
11 Mar, 2008
In this overview it is argued that many Australian product designers work in ways that do not benefit the successful commercialisation of their work. “Our entrepreneurial product designers run studios more akin to a visual arts practice.”
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